{"id":11040,"date":"2023-01-20T19:40:14","date_gmt":"2023-01-20T19:40:14","guid":{"rendered":"https:\/\/auroara.com\/?page_id=11040"},"modified":"2023-04-19T13:12:25","modified_gmt":"2023-04-19T13:12:25","slug":"you-car","status":"publish","type":"page","link":"https:\/\/auroara.com\/en\/work\/you-car\/","title":{"rendered":"YOU.CAR"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"11040\" class=\"elementor elementor-11040\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5dcc658e e-flex e-con-boxed e-con e-parent\" data-id=\"5dcc658e\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-39ffd1f9 elementor-icon-list--layout-inline elementor-list-item-link-inline elementor-align-center animated-slow elementor-invisible elementor-widget elementor-widget-icon-list\" data-id=\"39ffd1f9\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_direction&quot;:&quot;in-out&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:75,&quot;end&quot;:100}},&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-inline-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Brand Identity<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Web design<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Social Media<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Online Marketing<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-745165e8 elementor-widget elementor-widget-spacer\" data-id=\"745165e8\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-20de533e animated-slow elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"20de533e\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_direction&quot;:&quot;in-out&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:75,&quot;end&quot;:100}},&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:200,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>YOU.CAR<\/strong> is an eco-friendly rideshare app whose mission is to empower everyday people to make climate-conscious transportation decisions. The company does this by helping drivers make the switch to electric vehicles, offering riders an Electric vehicle rideshare option, and partnering with companies to meet their Environmental, Social and Governance goals.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c28a006 animated-slow elementor-view-default elementor-invisible elementor-widget elementor-widget-icon\" data-id=\"5c28a006\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_direction&quot;:&quot;in-out&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:85,&quot;end&quot;:100}},&quot;_animation_delay&quot;:800,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon elementor-animation-grow\" href=\"#about\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" id=\"R&#xE9;teg_1\" x=\"0px\" y=\"0px\" width=\"24px\" height=\"46px\" viewBox=\"0 0 24 46\" style=\"enable-background:new 0 0 24 46;\" xml:space=\"preserve\"><style type=\"text\/css\">\t.st0{fill:none;stroke:#0668A8;stroke-width:2;stroke-linecap:round;stroke-linejoin:round;stroke-miterlimit:10;}\t.st1{fill:none;stroke:#0668A8;stroke-width:2;stroke-linejoin:round;stroke-miterlimit:10;}\t.st2{fill:none;stroke:#272321;stroke-width:2;stroke-linecap:round;stroke-linejoin:round;stroke-miterlimit:10;}\t.st3{fill:none;stroke:#0668A8;stroke-width:2;stroke-miterlimit:10;}\t.st4{fill:none;stroke:#0668A8;stroke-width:2;stroke-linecap:round;stroke-miterlimit:10;}<\/style><g>\t<polyline class=\"st2\" points=\"23,37 12,45 1,37  \"><\/polyline>\t<line class=\"st2\" x1=\"12\" y1=\"1\" x2=\"12\" y2=\"45\"><\/line><\/g><\/svg>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63eaec5f elementor-widget elementor-widget-menu-anchor\" data-id=\"63eaec5f\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"about\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7e5f42ed animated-slow e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"7e5f42ed\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-2717615d e-con-full e-flex e-con e-child\" data-id=\"2717615d\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2790432f e-flex e-con-boxed e-con e-parent\" data-id=\"2790432f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-29221812 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"29221812\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;motion_fx_scale_effect&quot;:&quot;yes&quot;,&quot;motion_fx_scale_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:2,&quot;sizes&quot;:[]},&quot;motion_fx_scale_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:50}},&quot;motion_fx_scale_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Client<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e9d0cf0 animated-slow elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-divider\" data-id=\"2e9d0cf0\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:200,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7292c48b animated-slow elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"7292c48b\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:400,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The company came to us in 2022 with the idea of a rideshare revolution. Their main concern was to simplify all processes involved in the business, bring about a lot more value to the driver and give them plenty of opportunities to upsell the rider\u2019s experience. The company focuses on electric rideshare and wants to change the ride-sharing experience which is currently focused on the ride to a better customer-centric experience. They want to enhance rider-driver interactions and are constantly looking out for ways to make the experience more comfortable. You.Car has channelled its motto towards using renewable energy towards building a sustainable future and great ride experiences.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-16a6698 animated-slow e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"16a6698\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e8eb2ba e-con-full e-flex e-con e-child\" data-id=\"6e8eb2ba\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-75758e0d e-con-full e-flex e-con e-child\" data-id=\"75758e0d\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-22986ff0 e-flex e-con-boxed e-con e-parent\" data-id=\"22986ff0\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1fda7f1c animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"1fda7f1c\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;motion_fx_scale_effect&quot;:&quot;yes&quot;,&quot;motion_fx_scale_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:2,&quot;sizes&quot;:[]},&quot;motion_fx_scale_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:50}},&quot;motion_fx_scale_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Challenges<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4df90ecb animated-slow elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-divider\" data-id=\"4df90ecb\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:200,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-59a8521 animated-slow elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"59a8521\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:400,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tThe first challenge was to create a simple brand identity that effectively conveys to the target audience the reasons You.Car was unique. But we also had to take in competitors like Uber, Lyft etc. and analyze ways to integrate relevant information from those companies and present them genuinely. We then had to create an interface that was accessible to everyone. We then worked with them to create an all-inclusive marketing strategy for clear positioning and the success of the brand. \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5d227370 animated-slow e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"5d227370\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-463684f8 e-con-full e-flex e-con e-child\" data-id=\"463684f8\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3c47eb2d e-con-full e-flex e-con e-child\" data-id=\"3c47eb2d\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-555d959d e-con-full e-flex e-con e-child\" data-id=\"555d959d\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-53a2b9fd e-flex e-con-boxed e-con e-parent\" data-id=\"53a2b9fd\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-25122e40 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"25122e40\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;motion_fx_scale_effect&quot;:&quot;yes&quot;,&quot;motion_fx_scale_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:2,&quot;sizes&quot;:[]},&quot;motion_fx_scale_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:50}},&quot;motion_fx_scale_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Our Solution<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-786a3a73 animated-slow elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-divider\" data-id=\"786a3a73\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:200,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-628f5712 animated-slow elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"628f5712\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:400,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tWe first started by working on the brand logo and tried several types of designs and in the end zeroed in on You.Car where the \u201cyou\u201d signifies the importance of the rider in the entire ride-sharing experience. A further step of action would be after consistent fame and visibility to cut the You and focus on .Car as the primary logo. Since You.Car is into sustainability and electric car ridesharing, we used green to signify the eco-friendly aspect of the entire narrative and constantly reinforce it to users. But we took a lot of time to choose which gradient of the green colour will best suit the brand and used it. In regard to the website, since You.Car as a brand is constantly moving forward by providing an inspiring solution of ride-sharing, we decided to go with arrows that help in guiding the user through the website which would be a symbolic description of providing directions and moving forward. We also added a blog to the website to get more online traffic and serve as a repository of information by providing valuable knowledge to the world. \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3591e7ed animated-slow e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"3591e7ed\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-28897b6d e-con-full e-flex e-con e-child\" data-id=\"28897b6d\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7001aa8e e-con-full elementor-hidden-mobile e-flex e-con e-child\" data-id=\"7001aa8e\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4d37680d elementor-hidden-tablet e-con-full e-flex e-con e-child\" data-id=\"4d37680d\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6a67211c e-con-full e-flex e-con e-child\" data-id=\"6a67211c\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4d213371 e-flex e-con-boxed e-con e-parent\" data-id=\"4d213371\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60a0c334 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"60a0c334\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;motion_fx_scale_effect&quot;:&quot;yes&quot;,&quot;motion_fx_scale_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:2,&quot;sizes&quot;:[]},&quot;motion_fx_scale_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:50}},&quot;motion_fx_scale_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">End Result<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d442ffb animated-slow elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-divider\" data-id=\"d442ffb\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-234b3865 animated-slow elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"234b3865\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:400}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tAn iconic logo was created, and the branding strategy was laid out for the next few years. You.Car as a brand is constantly moving forward by providing an inspiring solution of ridesharing, we decided to go with arrows that help in guiding the user through the website which would be a symbolic description of providing directions and moving forward. We also added a blog to the website to get more online traffic and serve as a repository of information by providing valuable knowledge to the world.  \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-97c5172 animated-slow e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"97c5172\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-601e529 e-con-full e-flex e-con e-child\" data-id=\"601e529\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-93ecac9 e-con-full elementor-hidden-mobile e-flex e-con e-child\" data-id=\"93ecac9\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5afae75 elementor-hidden-tablet e-con-full e-flex e-con e-child\" data-id=\"5afae75\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-72383f7 e-con-full e-flex e-con e-child\" data-id=\"72383f7\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-795eb544 e-con-full e-flex e-con e-parent\" data-id=\"795eb544\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-114ccb7e animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"114ccb7e\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">View more case studies<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ecc16cd elementor-widget elementor-widget-spacer\" data-id=\"3ecc16cd\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-06e2a51 animated-slow elementor-grid-tablet-3 elementor-grid-3 elementor-grid-mobile-1 elementor-invisible elementor-widget elementor-widget-global elementor-global-11950 elementor-widget-portfolio\" data-id=\"06e2a51\" data-element_type=\"widget\" data-settings=\"{&quot;item_ratio&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0.55,&quot;sizes&quot;:[]},&quot;row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:400,&quot;columns_tablet&quot;:&quot;3&quot;,&quot;columns&quot;:&quot;3&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;item_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"portfolio.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-portfolio elementor-grid elementor-posts-container\" role=\"list\">\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post  post-8426 page type-page status-publish has-post-thumbnail hentry category-work\" role=\"listitem\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/auroara.com\/en\/work\/bibelwelt\/\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/auroara.com\/wp-content\/uploads\/2022\/08\/Bibelwelt_152-683x1024.jpg\" class=\"attachment-large size-large wp-image-4394\" alt=\"\" srcset=\"https:\/\/auroara.com\/wp-content\/uploads\/2022\/08\/Bibelwelt_152-683x1024.jpg 683w, https:\/\/auroara.com\/wp-content\/uploads\/2022\/08\/Bibelwelt_152-200x300.jpg 200w, https:\/\/auroara.com\/wp-content\/uploads\/2022\/08\/Bibelwelt_152-768x1152.jpg 768w, https:\/\/auroara.com\/wp-content\/uploads\/2022\/08\/Bibelwelt_152-1024x1536.jpg 1024w, https:\/\/auroara.com\/wp-content\/uploads\/2022\/08\/Bibelwelt_152-1365x2048.jpg 1365w, https:\/\/auroara.com\/wp-content\/uploads\/2022\/08\/Bibelwelt_152-scaled.jpg 1707w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tBibelwelt\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post  post-10643 page type-page status-publish has-post-thumbnail hentry category-work\" role=\"listitem\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/auroara.com\/en\/work\/the-clairvoyants\/\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img decoding=\"async\" width=\"800\" height=\"437\" src=\"https:\/\/auroara.com\/wp-content\/uploads\/2023\/02\/LasVegas_Clairvoyants_3fachzauberhaft_321-e1676998984144-1024x559.jpg\" class=\"attachment-large size-large wp-image-12442\" alt=\"\" srcset=\"https:\/\/auroara.com\/wp-content\/uploads\/2023\/02\/LasVegas_Clairvoyants_3fachzauberhaft_321-e1676998984144-1024x559.jpg 1024w, https:\/\/auroara.com\/wp-content\/uploads\/2023\/02\/LasVegas_Clairvoyants_3fachzauberhaft_321-e1676998984144-300x164.jpg 300w, https:\/\/auroara.com\/wp-content\/uploads\/2023\/02\/LasVegas_Clairvoyants_3fachzauberhaft_321-e1676998984144-768x419.jpg 768w, https:\/\/auroara.com\/wp-content\/uploads\/2023\/02\/LasVegas_Clairvoyants_3fachzauberhaft_321-e1676998984144-1536x839.jpg 1536w, https:\/\/auroara.com\/wp-content\/uploads\/2023\/02\/LasVegas_Clairvoyants_3fachzauberhaft_321-e1676998984144.jpg 1831w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tThe Clairvoyants\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post  post-7453 page type-page status-publish has-post-thumbnail hentry category-work\" role=\"listitem\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/auroara.com\/en\/work\/quicksilver\/\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/auroara.com\/wp-content\/uploads\/2023\/02\/quicksilver_2-1024x768.jpg\" class=\"attachment-large size-large wp-image-12536\" alt=\"\" srcset=\"https:\/\/auroara.com\/wp-content\/uploads\/2023\/02\/quicksilver_2-1024x768.jpg 1024w, https:\/\/auroara.com\/wp-content\/uploads\/2023\/02\/quicksilver_2-300x225.jpg 300w, https:\/\/auroara.com\/wp-content\/uploads\/2023\/02\/quicksilver_2-768x576.jpg 768w, https:\/\/auroara.com\/wp-content\/uploads\/2023\/02\/quicksilver_2-1536x1152.jpg 1536w, https:\/\/auroara.com\/wp-content\/uploads\/2023\/02\/quicksilver_2-2048x1536.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 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The company does this by helping drivers make the switch to electric vehicles, offering riders an Electric vehicle rideshare option, and partnering with companies to meet their Environmental, Social [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":11367,"parent":1076,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-11040","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>YOU.CAR - Auroara<\/title>\n<meta name=\"robots\" content=\"noindex, nofollow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"YOU.CAR - Auroara\" \/>\n<meta property=\"og:description\" content=\"Brand Identity Web design Social Media Online Marketing YOU.CAR is an eco-friendly rideshare app whose mission is to empower everyday people to make climate-conscious transportation decisions. 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